Scalawag.

Okay, let's go over something here:

1. It's = a contraction meaning "it is."
e.g.: It's too bad people don't use apostrophes correctly.

2. Its = possessive, meaning belonging to it.
e.g.: The Grammarsaurus shakes its head sadly in agreement.

3. Its' = this is a crime against apostrophes and is not acceptable in any situation. Please, just stop it now.
e.g.: I just threw up in my mouth a little bit and the Grammarsaurus swears vengeance if you ever say "its'" again.

Take it away, Strong Bad.

Know thy possessives.

Seen on a Food Network show:

"Vanilla contains more than 350* organic compounds that make up its' distinctive flavor."

The Grammarsaurus is coming to get you!


*This may or may not be the actual number listed. I was too busy writhing in agony to take exact note of the fact being presented.